Kerala Rural Vendors
Launching Soon

From Village Roots to National & Global Markets.

Reviving Village Economies Through Fair, Digital, National & Global Market Access.

Gramodhaya is India's trusted rural commerce platform connecting vendors, innovators, and village entrepreneurs directly to conscious consumers and global buyers, enabling fair trade, verified trust, and sustainable prosperity.

Empowering Rural Entrepreneurs
Ethical & Transparent Trade
Authentic Handcrafted Heritage
Rooted in Village Traditions
Verified, Trusted & Secure
Harsha Puthusserry, founder of Iraaloom
VENDOR SPOTLIGHT

Meet Harsha Puthusserry – Crafting a Greener Future with Art

Harsha Puthusserry is a visionary entrepreneur who turned creativity into a mission for sustainability. After leaving a promising IT career in 2019, she founded Iraaloom to create eco-friendly alternatives to plastic and promote artisan craftsmanship. Combining her passion for art with business innovation, Harsha built a platform that transforms materials like cotton, jute, bamboo, and coconut shells into beautiful, sustainable products.

Today, Iraaloom collaborates with artisan communities and exports eco-conscious creations globally, empowering livelihoods while protecting the planet. Harsha's journey reflects how purpose-driven entrepreneurship can revive traditional crafts and inspire a new generation to build businesses that create both economic and environmental impact.

2019STARTUP FOUNDED
2000+ARTISANS CONNECTED
9+COUNTRIES SERVED
100%SUSTAINABLE PRODUCTS
Our Focus

Reviving Village Economies Through Fair, Digital, National & Global Market Access

Rural Vendors & Handloom

Preserving India's heritage crafts by connecting skilled village vendors to conscious modern markets.

Ethical B2C Marketplace

Enabling customers across India to shop authentic products directly from verified rural producers.

B2B & Bulk Sourcing

Connecting businesses with reliable rural suppliers for bulk, export, and custom manufacturing.

Rural Innovation & Agri-Tech

Showcasing village-led innovations including agri machinery, drones, and grassroots solutions.

Simple Process

How Gramodhaya Works

For Shoppers

Experience Culture

1

Discover

Explore curated, verified handcrafted products sourced directly from India's villages and rural enterprises.

2

Connect

Meet the makers. Learn their stories, traditions, and the craftsmanship behind every creation.

3

Support

Purchase directly and empower vendors, ensuring fair earnings and sustainable community growth.

For Vendors

Build Legacy

1

Join

Register easily via mobile. Our team supports cataloguing, onboarding, and digital setup.

2

Create

List products effortlessly. Set your own pricing with complete transparency, zero hidden charges.

3

Earn

Sell across India and globally. Receive secure payments directly to your bank account.

Rural Vendor

Ramanuja K

Madhubani Artist, Bihar

Are You a Vendor?

Take Your Business Beyond Borders.

We handle technology, logistics, and marketing, so you can focus on what you do best: creating timeless craftsmanship.

Mobile-First

Manage your entire store, orders, and communication directly from your smartphone.

Fair & Transparent Earnings

You set your prices. No hidden fees. No unfair commissions. Just honest growth.

Gramodhaya is not just a marketplace. It is a movement to rebuild village economies with dignity, technology, and trust.

For Connoisseurs of Authentic India

Where Hidden Village Masterpieces Find You

Journey from the looms of Varanasi to the kilns of Kutch, and down to the handlooms of Kerala and temple craft ateliers of the South, uncover rare handcrafted treasures, ethically sourced, transparently traded, and truly one of a kind.

237 patrons have already joined · Launching Soon